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Yael Kochman

An entrepreneur with a passion for online marketing. Currently Head of Marketing & Community @Roojoom.com - visually engaging content curation platform


Joined Roojoom 6 months ago and excited to be part of this great startup that is fundamentally changing the way people read and share information on the web. Roojoom is a visually engaging content curation platform that enables you to drive readers to YOUR goals. Prior to joining Roojoom I graduated my MBA from Tel Aviv University and co-founded IL Couture- on-line fashion platform. In my spare time I like to consult and help start-ups with issues related to strategy, business model, marketing & sales. Checkout my Roojoom profile to get valuable information about content marketing, career advice, project management and more! http://www.roojoom.com/u/yael,202/

Yael Kochman's Background

Yael Kochman's Experience

Head of Marketing at Roojoom

August 2013 - Present | Israel

Head of Marketing & Communication http://www.roojoom.com/u/yael,202/

CEO at IL Couture

November 2011 - July 2013

Co-Founder and CEO of IL Couture - Israeli couture fashion. We represent talented Israeli designers and wish to promote them, and Israeli fashion overall, gloabally.

COO at Dialect

July 2007 - February 2011

Dialect is a leading international provider of multilingual call center solutions. As COO at Dialect I was responsible for the operation and sales of the company as well as its 50 employees. This includes, among other things, recruiting and training of personal, client relations, negotiating with potential and existing clients, and planning short & long term strategies in order to maximize company's profit.

Sales project manager at Dialect LTD

July 2007 - October 2008

Leading the company's biggest international sales project, I had direct responsibility for managing a team of 20 sales agents and shift managers, while leading the sales team toward achieving sales goals.

Marketing asistant at Legal Reimbursement ltd

2006 - 2007

Contacted potential customers and led them to sign legal contracts

SALES MANAGER at SMILE 012

June 2004 - July 2005

Managed shifts of up to 60 sales agents per shift Was responsible for all training programs in the call center

Yael Kochman's Education

Sofaer international program at Tel Aviv University

2011 – 2012

iMBA


Tel Aviv University

2005 – 2008

BA

Concentration: communication


Yael Kochman's Interests & Activities

Marketing, content marketing, online marketing, business development, startups, new ventures, fashion, ecommerce

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